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Founders do a bit more upfront work, but it is still a short checklist.
1

Prepare your token

Prepare your token on Solana and decide the splits: team/sale.
2

Fill in launch details

In the app, fill in launch details: token details, team token supply, ticket price, min/max caps, max winning tickets (in case of a max cap override), sale window.
3

Deploy the launch

Review everything carefully, then deploy the launch and pay the required network fees from your wallet.
4

Let the protocol work

After a successful raise, let the protocol wire liquidity to Meteora and start trading; you then focus on building and communicating, not on moving pools by hand.
Experienced founders and users can always click through to the on-chain contract, the Meteora pool, and vesting schedules to verify that the numbers match what the page shows.